Digital Marketing Course

MSA Digital Skills Digital Marketing Institute

Basic to Advanced Digital Marketing Course in Laxmi Nagar Delhi

Digital Marketing course covers the use of digital technologies and the Internet to promote brands in Laxmi Nagar, East Delhi. It is a very broad concept that includes many different forms and methods. Nowadays more and more people are choosing digital marketing as a career. Working in the digital marketing field is a rewarding experience. There are many high-paying positions available at leading companies in this sector. It is also helpful for those who are starting online business. MSA Digital Skills

 

Get Digital Marketing Training Course from MSA Digital Skills Digital Marketing Institute in Laxmi Nagar East Delhi

MSA Digital Skills Digital Marketing Institute is the leading digital marketing institute in Delhi which provides a wide range of digital marketing training programs online and offline for all. If you are looking for the best digital marketing course online and offline, MSA Digital Skills is an excellent choice. The fee structure is also simple and affordable, making the latest business promotion techniques accessible to everyone. We have the best team and instructors in the industry and we ensure 100% placement assistance for our students. MSA Digital Skills India is the best option for those who are looking for courses and training in digital marketing. We provide the best digital marketing training programs on live projects. With us, you will be able to easily learn and become an online marketing professional in the industry. You will be able to choose from several different digital marketing courses depending on your needs. MSA Digital Skills offers 45 modules and 10 international certificates over a 4-month course duration.
 

UNIT 1:- Digital Marketing Overview

  • What is marketing?
  • What is Digital Marketing?
  • Understanding Marketing Process
  • Why Digital Marketing wins over traditional Marketing?
  • Understanding the Digital Marketing Process
  • Increasing Visibility/Visitors/Targeted Traffic

UNIT 2:- Website Planning & Creation (Dynamic & Responsive)

  • Understanding Internet and web
  • Domain names & domain extensions/Hosting
  • Different types of web servers/Websites
  • Building website using CMS in Class

UNIT 3:- Email Marketing

  • What is email marketing?
  • How email works?
  • Types of email marketing- Opt-in & bulk emailing
  • What is opt-in email marketing?
  • Setting up email marketing account
  • Best platforms to do opt-in email marketing

UNIT 4:- Digital Promotion( PPC Advertising Google AdWords )

  • Google Ad Words/Ad words account structure
  • Creating Search Campaigns
  • Understanding keywords/Creating ads
  • Creating Display Campaign/Optimizing
  • Remarketing

UNIT 5:- Google Analytics

  • Introduction to Google Analytics-
  • How Google analytics works
  • What is link tagging/filters & segments
  • How to view customized reports
  • Monitoring traffic sources
  • Taking corrective actions if required

UNIT 6:- Social Media Marketing

  • What is Social Media?
  • Understanding the existing Social Media paradigms &Pychology
  • How social media marketing is different from others
  • Forms of Internet marketing
  • Facebook marketing
  • LinkedIn Marketing
  • Twitter Marketing
  • Video Marketing

UNIT 7:- Online Display Advertising

  • What is Online Advertising?
  • Display Advertising/advertising
  • What are Payment Modules?
  • Companies that provide online advertising solution
  • Creating Banner Ads Using Tools

UNIT 8:- E-commerce Marketing

  • What is E-commerce?
  • Payment Gateways, Merchant Accounts & Logistics for physical goods.
  • Integrating Woo commerce and setting up an ecommerce store on WordPress.